Is Christmas covered in your circulation strategy?
With only 88 days until the big day there is still time to ensure your brand benefits from the hustle and bustle that accompanies the festive season.
Consumer Engagement Campaigns
Our consumer engagement opportunities around key Xmas events are designed to help brands drive revenue in multiple ways. We can help you incorporate data capture and drive sub sales through potential gifters at Christmas shopping events across the UK including the Spirit of Christmas, Country Living Christmas Fairs and the Ideal Home Show. With events attracting over 55,000 visitors they provide unprecedented brand exposure at a critical time.
The Christmas period is the biggest shopping holiday with November and December accounting for more than 1/5th of the year’s sales. We can help you utilise the increase in footfall at key shopping destinations through strategic brand to hand activity. Our brand ambassadors can have a presence at popular shopping hotspots such as Oxford Street, Westfield, The Bull Ring, Bicester Village and Old Trafford engaging with shoppers and tourists full of Christmas cheer!
Placement
Many of the hotels in the capital are fully booked over the festive season making our bespoke placement opportunities an obvious choice for publishers around the Christmas period. Other venues include spas, airport lounges and salons, all providing access to your target audience during their leisure time, allowing them to fully absorb your content and engage with advertising messages.
Sampling, Catalogues and Brochures
We can help you to drive e-commerce sales through placement on our merchandised stands in universities, cruise terminals and some of London’s premier offices; such as Morgan Stanley, Barclays Bank and JP Morgan. These venues offer brands and publishers access to exclusive audiences including high earners and key consumers. Product sampling on our stands helps you to target HNWIs as they make their Christmas shopping decisions.
If you would like more information on our Christmas opportunities please contact your account manager or get in touch via info@globalmediahub.co.uk.
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